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Earth Hour: Do we have a real impact?

By: Ximena Orozco Cano and Cecilia Nina Vargas


The global movement known as Earth Hour emerges as a response to defend the environment and all the human beings we inhabit. This movement had its first appearance on March 31, 2007 in Sydney-Australia between 7:30 p.m. and 8:30 p.m. (Australian time), promoted by the World Wide Fund for Nature (WWF) and the Leo Burnett advertising agency. , when they made the symbolic gesture of turning off the lights. According to international media sources, there are reports that energy savings in the city of Sydney during that hour were estimated at between 2.1% and 10.2%, while the participation of the inhabitants was calculated at 2.2 millions.


The movement spread in its next editions, reaching the point where various cities turned off their lights and historical monuments. In 2009, our country “joined for the first time, and this environmental campaign became the largest and most popular in our history. In its first participation, close to 8 million Peruvians joined the initiative, turning Peru into a global leader” (Management: 2019).

As landmarks and homes on the planet gradually darken, we also recommend that everyone step away from everyday life and distractions and take 60 minutes to do something positive for our planet. The next Earth Hour will be on the 27th. March from 8:30 p.m. to 9:30 p.m. (Peruvian time), but the question is, what are we willing to do for our planet?


Individuals, businesses, communities, towns, cities and entire countries must come together now for Earth Hour and play their part in creating the greatest hour ever for the planet. Sixty minutes of global solidarity to support and celebrate our planet (WWF, 2020)


According to Osinergmin, in 2020 households, in urban and rural areas, differ markedly in the level of access to electricity service. On the other hand, the coastal areas have the highest level of electrical service in relation to the jungle and mountain areas.

Throughout the country, households pay S/80 per month for electricity service and consumption. 58 and 93 kWh, respectively, with significant variations between regions and geographic areas. In Metropolitan Lima, monthly expenses amount to S/150.


In recent years, reducing the number of energy poor households has become one of the most important energy challenges facing our country. In this sense, the government has introduced a series of policies to combat energy poverty such as the design and promotion of economic instruments to promote access to energy and flexible financing mechanisms. In the coming years, the challenge will be to improve universal access to energy through regulations that facilitate the expansion of the network, improving the objective standards of energy access schemes (FISE, FOSE) and expanding distribution networks. .(Osinergmin,2021)


For this reason, it is important that the population and all its citizens reflect on the challenges and how to face them, through effective strategies of citizen participation. We must get involved in concrete actions that protect our planet from negative actions such as pollution. Let's start with small actions like the efficient use of energy.



Bibligraphy


Redacción Gestión. (30 de marzo de 2019). ¿Qué es la Hora del Planeta? Historia del día en el que apaga la luz durante una hora. Gestión. https://gestion.pe/tendencias/hora-planeta-historia-dia-apaga-luz-hora-hora-planeta-2019-cambio-climatico-nnda-nnlt-262808-noticia/


WWF.(10 de marzo de 2020).La hora del planeta.Recuperado del link

BBVA.(15 de febrero de 2021).¿Qué es el medio ambiente y por qué es clave para la vida?.Recuperado del link


Osinergmin(12 de febrero del 2020).Resultados de ERCUE electricidad.Recuperado del link


Osinergmin(2012).Acceso de energía en el Peru. Recuperado del link



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